Massimo Zanetti Beverage Group

Segafredo Zanetti Coffee System is a Massimo Zanetti Beverage Group brand. This multinational is present in 100 countries and is the world’s leading private coffee group, founded and headed by Massimo Zanetti.

The Group’s mission is to spread coffee and its development, coffee houses, quality and service worldwide. The Massimo Zanetti Beverage Group encompasses a wide range of internationally famous brands, including some favourites of the most important distributers worldwide. Most of these are leaders in their area or sector, with a wide range of colonial products of the very highest quality, including coffee, tea, cocoa and spices.

Its distinctive international value is its totally integrated business model. This encompasses everything upto serve coffee in 70,000 client cafés worldwide and in its chains of franchised/licensed cafés.

The Segafredo Zanetti Coffee System is a company that specialises in production with high levels of service. It leads the retail market with its coffee in capsules and the Office Coffee Service business, with capsules and fully automatic coffee machines.

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